It's easy to do the same thing, year after year, trying very hard to stick to the regime instead of making an attempt to break away from it. What's not easy is standing out, being the besotted pioneer. Manthan 2012 marks a deliberate attempt to move away from the mundane.

It is a fusion of two diverse fields of finance and marketing and although the core remains the same as in our previous endeavours, the setting is a lot different. We've moulded ourselves around eachother, growing into one brilliant entity.

The word "MANTHAN", meaning the process of thoughts which leads to ideas, has been aptly chosen for the eventful fest. The MANTHAN 2012 team aspires to equip you to break free from the blur of bland and wishful thinking to a vibrant and pulsating arena of astute minds.

Team MANTHAN heartily beckons each one of you on the 3rd, 4th and 5th of February, 2012, to be a part of its maiden voyage.